Rank tracking is dead. AI Overviews have triggered a 30% drop in EU...

https://www.primary-bookmarks.win/traditional-rank-tracking-is-dead-with-ai-overviews-driving-a-30-ctr-drop-and

Rank tracking is dead. AI Overviews have triggered a 30% drop in EU click-through rates, and zero-click searches are now the standard. Shift your agency’s focus toward live dashboards and schema-first content