Observable Delivery Evidence: That Moment That Rewrote Case Studies vs Marketing Claims for Commerce Partners

https://www.stealth-bookmark.win/operating-models-decide-long-term-success-5-lessons-from-project-failures

When a Commerce Partner Lost a Big Deal Over Unverifiable Claims: Elena's Story In 2019, Elena ran partnerships for a mid-sized commerce platform that sold payment, fulfillment, and analytics integrations to major retailers