Changing SaaS pricing often leads to a tough tradeoff: you might see a 31% drop...
https://andysexpertblog.nexorafield.com/posts/how-can-revenue-go-up-if-conversions-go-down-unpacking-the-revenue-lift-puzzle
Changing SaaS pricing often leads to a tough tradeoff: you might see a 31% drop in conversion but a 22% lift in overall revenue. In this article, we explore how using Sequential Mode can help you balance these shifts effectively